🏡 The Market Has Shifted, But Opportunity is Everywhere!

🏡 The Market Has Shifted,

But Opportunity is Everywhere!

We’re seeing more price reductions than we have in a long time.

👉 In the last 7 days alone there have been almost 150 homes in our market drop their price!

June housing data says for every 100 buyers in the market there are 147 sellers competing for their attention.  Listing prices are down over 2.4% year over year and that is 7 straight months of decline.  

The truth is the market has shifted a bit, and there is a 

big opportunity for buyers you need to be talking about!

I pulled some stats from MLS and found the following for the last 30 days

Johnson County, KS total of 1,026 homes sold.   134 of them had a seller credit of $5k or more.  That means over 13% of buyers were able to get significant help from the seller for closing costs, or to use for a rate buydown.

Jackson County, MO total of 904 homes sold and 249 had a seller credit of $5k or more.   Over 27% of buyers were able to negotiate.  This is HUGE and I don't think we are talking about it enough!!!

​Many buyers we talk to are still trying to save enough to purchase a house.  Being able to potentially negotiate their closing costs to be paid entirely by the seller is a game changer.  Often times that is enough to get them where they need to be to be able to make an offer.

We also work with many homeowners who have mortgage rates in the 3%, 4%, or even low 5% range. They know their current home no longer fits their needs, but they're hesitant to move because they don't want to give up their low interest rate.

But what if they didn't have to?

A seller credit can often be used to fund a temporary or permanent interest rate buydown, helping offset today's higher rates and making the monthly payment much more manageable. Instead of staying stuck in a home that no longer works for them, this strategy can help them move forward while softening the impact of a higher market rate.

💡 The Secret Weapon: The Buydown

The Buydown is one of the most underutilized strategies in real estate right now. 

✅ Provides a significant initial rate drop for buyers✅ Solves payment affordability concerns (especially for first-time and mid-range buyers)✅ Can help sellers net more money at closing vs. a price reduction

✨ Bottom line: Instead of offering a lower price on the home, consider negotiating a seller paid buydown which is almost always better for the buyer in the long run.

If you want to learn more about how buydowns work lets schedule a call to chat!

The listing below dropped their price $29k yesterday.   A buyer looking at this home should consider negotiating a large seller credit for a rate buydown and paying a higher price.  The drop in price does NOT help their payment much vs the rate buydown which saves them a ton!

Sometimes the best negotiation isn't a lower price... it's a lower payment.

ADDRESS   9309 Horton St Overland Park, KS

ORIGINAL LIST PRICE  $479,000

PRICE DROP $29,000

The Advantage of Partnering with Our Team

• We work with 50+ banks, giving your clients access to a wide range of programs and pricing

• This allows us to shop rates and products for the clients without having multiple credit pulls or having to submit paperwork multiple places.

• Clients work directly with our team before, during, and after the transaction, and we handle the shopping for them

• We ensure they get the best rate available for their unique situation

 Bottom line: Every buyer’s rate is unique. Protect your client relationships by connecting them   with a lender partner who can provide accurate, personalized options—right from the start.